Announcing My Next Venture — iPad Case Finder

Well, that didn’t take long! A few days ago, I got an IM from Lachy Groom, a friend of mine. Lachy and I had a chance to work together when he was the Director of Product Management at Teens in Tech Networks for a little bit. If you don’t know Lachy, then you probably should. He started PSDtoWP.com, and grew it into a sustainable company. Since then, he’s sold the company and moved on.

After I got Lachy’s IM, we quickly got down to business. He was launching a new venture, and we wanted to work on it together. That venture is launching today — it’s called iPad Case Finder. The name speaks for itself, but in a nutshell, iPad Case Finder helps iPad users find their iPad case.

If you think about it, peripheral makers are like developers in the App Store. There are tons of apps in the App Store that do the same exact thing, but some stand out. Same with cases — they all do one thing, protect the product, but some do it better then others. So how do you know which one is the best?

The concept is simple, and so is the execution. Here’s how it works. You go to iPad Case Finder, and you can either look at all the cases, or search for cases from a particular case maker. Once you find a case you’d like to find more information on, you click on the case, and you get a hi-res photo of the case, along with a detailed description of the case, with features, etc. You also get price information on the case, where you can buy the case, and similar cases to the one you selected.

This is just the start for iPad Case Finder — we’ll be adding tons of features like ratings, user profiles, favorites lists, and much more. Check out the site, and let me know what you think! We’re still fixing bugs, and adding features, but we’re on the right track.

Update: How crazy! Just launching today, and already getting on Daring Fireball!